How Do You Stay Connected?
Should Realtors Participate in the Social Media? Do you want to know if you should enter the social media space? Ask your clients and prospects. Send out a postcard in a farm mailing. Are they Tweeting? Are they uploading pictures in Flickr? Have they ever commented on a blog? Have they created a review space on Yelp? I suspect that your answers will be very different in Seattle and Mountain View, than answers in Torrance, CA or Malibu. Chances are that if your peeps are anywhere they are on Facebook. And…drumroll please…..they are not actively searching for real estate. They are reconnecting with old friends. Decide then and there if you are willing to engage them in that space. Do it wrong and it could be like trying to sell someone in the middle of a church service.
But it might pay off to have those friends..
IF your staying connected to people you never guessed that you would ever talk to again, its a great way to keep in touch and get referrals at the same time. Word of mouth for a good realtor is always a plus, the same concept works on a facebook, ease your your professional services and or advice into conversations and it might come in handy.
No comments:
Post a Comment